Arash (Ash) Outadi

Software Engineer

Experience

Software Engineer

Hypernatural (BitComplete)

Mar, 2025 - Present

Overhauled video pricing model to a more sustainable per-duration charge through iterative A/B testing, while still achieving a 29% lift in subscription conversion rate
Built dynamic regional pricing with Stripe, resulting in 300% revenue increase from international markets
Migrated from PGVector (AWS RDS) to S3 Vectors, decommissioning a $1,000/month database
Improved CI test speed by 2.25x and TypeScript formatting by 20x by eliminating unnecessary password hashing, loading DB from snapshots, and replacing Prettier with BiomeJS
Led Customer.io integration and built personalized onboarding experiments with pre-signup A/B testing infrastructure

Software Engineer

Dropbox

Nov, 2022 - Nov, 2024

Built rules engine for auto-assigning code reviewers and making automated comments based on code changes
Internal Go CLI for managing pull requests and interacting with Github via internal tooling and CI
Github webhook services for enforcing code owner reviews before merge and improving on Github's built-in notifications

Software Engineer

KeepTruckin (Motive)

Nov, 2020 - Aug, 2022

Unified AWS Lambda deployment pipeline with rest of infrastructure using custom K8s controller
Mentored and onboarded new hires on the IoT team
Improved embedded developer workflows and tooling, resulting in faster release cycles

Software Engineer

Infoblox

Jul, 2019 - Oct, 2020

Added Prometheus health checks to all services using Kubernetes service discovery, replacing manual health checks
Led initiative to implement distributed tracing, improving observability for complex multi-service bugs

Software Engineer

Ravelin

Sep, 2017 - Aug, 2018

Introduced end-to-end tests using Cypress to catch regressions during critical user paths
Built graph visualizations with D3 including closest neighbors highlighting and filtering
Built a Chrome extension used daily by the sales team for prospecting

Projects

JobBot

The bot that landed me my job at Ravelin! It's automatically able to apply to job listings using personalized cover letter based on keywords from the job description.

Source Python Selenium XPath NLP

Improved UBC Transcript

Bookmarklet that enhances and beautifies the unofficial UBC transcript, it gets about 450 hits per month and is included as a sidebar resource on the r/UBC subreddit!

Write-up Source Python Flask TypeScript MongoDB AWS Lambda

Alphabet Match

Memory matching game built to help adults learn English letters and their associated sounds. Made with love for my grandmother!

Demo Source React TypeScript

Sudoku Solver

A Sudoku Solver that uses the constraint propagation technique to efficiently solve puzzles.

Demo Source C# ASP.net React Azure

RoboRooney

Slack-bot to quickly scan all available openings at football pitches using the MyLocalPitch API and help arrange soccer scrimmages through Slack

Source Go Slack Heroku

Blog posts

Catching up...

Goals and systems for this year pt.3

Python's csv.DictReader for easy field by field comparisons

Goals and systems for this year (Re-visited)

Can't fall asleep? Code instead?

Starting out with Nix - A Misguided Adventure

Goals and systems for this year

Matpltlib 2D grid with labels

Explore Review Comments With Github API

Ensure auto-generated code is always up-to-date with compile-time assertions in Go

Tutorial - Parsing Go structs with LALRPOP (Rust Parsing Library)

Tutorial - PL/pgSQL - Converting Reverse IP Pointer Records

Working Through Crafting Interpreters - Scanning - Part 1

Bash wrappers around dangerous commands

Tutorial - Adding Contexts via Go AST (Code Instrumentation)

Accidental Static Class Variables

Keeping A Daily Log

Improved UBC Transcript